Project Title:

Cover Genius - Marketing Design

Deliverables:

  • Marketing Design / Collateral

  • Digital Design

  • Brand Identity

  • Packaging Design

  • Presentation Deck Designs

  • Illustration Assets (Refresh)


Cover Genius is a global insurtech company that specialises in embedded protection for the customers of the world’s largest digital companies. It has won dozens of industry awards for its innovation in insurance, technology and customer experience.

As a Design Intern in 2025, I am responsible for creating various marketing design assets for the firm’s external, sponsored events and account-based marketing (ABM) campaigns. This marketing collateral includes digital ads (LinkedIn display and carousel ads), event landing pages, printed banners, office artworks and presentation deck designs.

Furthermore, with the company’s brand refresh / visual rebranding, I helped to generate new collage-based illustrations that foster a more distinctive and memorable brand identity. With these new illustrative explorations, Cover Genius can reinvigorate its visual identity, while gaining further brand recognition and B2C growth.

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